“Now that we’re through that and on the good end, we’re really liking what we see with the brand and the market,” Donham said. “Starting a new brand in a new market, if COVID wasn’t enough to knock us down and we’re still standing, that’s a very good sign that people like the product.” Donham said that even with the challenges of the pandemic, Rusty Taco has seen double-digit sales growth year over year. The taco restaurant located in San Miguel Square in Midland is the first of the chain restaurant in West Texas. The Short Pump location comes after Donham and Carabell opened the area’s first Rusty Taco at Westchester Commons shopping center in September 2019. MIDLAND, Texas (KOSA) - Rusty Taco restaurant officially opened today in Midland. But the story starts well before that time Rusty loved to eat, and he loved to travel and one love often led to the other. The restaurant expects to open with about 25 to 30 employees and hiring is underway. AUTHENTIC INSPIRATION Our name comes from our founder, Rusty Fenton, who along with his wife Denise and partner Steve Dunn opened the first Rusty Taco location in Dallas, TX in 2010. “I don’t think there’s anything quite like this brand in that market and we thought it’d be an awesome fit.” It’s a great community and special to me,” Donham said. I will say the tacos felt a pricey for the size, but I do think they made up for it in quality. I’ve never had a restaurant in Short Pump, so there’s definitely a personal motivation. “I’ve been living in Short Pump since 1987, my kids go to the same schools that I went to and play the same Little League. Serving fresh Tex-Mex tacos on the streets of Minneapolis/St.Paul.
RUSTY TACOS FULL
Their handmade guacamole and queso compliment any taco! Just don’t get too full off of the chips (like I usually do).Rusty Taco local franchisee Kevin Donham has lived in Short Pump since 1987.ĭonham said several factors led them to land in Short Pump - his personal ties to the area and what they see as a gap in similar restaurant concepts. The margaritas and tacos are not the only reason to check out Rusty Taco.
Roasted Pork Taco: Rubbed with coarse pepper, sea salt, and garlic, then roasted and served with cotija cheese and pickled red onions.Don’t worry if you are a vegetarian, they also offer a delicious black bean taco Our menu features a variety of tasty tacos at an affordable price. Obviously, Rusty Taco is known for their hand-cut, handmade street tacos! Here is a sneak peek into just a FEW options available for guests. Rusty Taco is a distinctive fast-casual taco concept, inspired by fun and adventure. – Royal Aviation: Empress 1908 gin, Aviation gin, Luxardo Maraschino, lemon juice, creme violette, simple syrup Handmade Street Tacos – The #9: Cazadores silver tequila, ginger beer, lime juice, pineapple, jalapeño – “The Rusty” Famous Marg: Served on the-the-rocks or frozen and made with fresh lime juice This is the only location Rusty has in the country with its own bar and custom drinks menu!Ĭheckout a glimpse of their craft cocktails that is unique ONLY to this Scottsdale location!Ĭool down from the heat with a few of the fan favorites: This location has a full-service sit-down bar serving a variety of premium, fresh margaritas, and a list of unique, handmade cocktails that were created by their franchisees. This location is right in the heart of the entertainment corridor with quick access from venues such as Salt River Fields, Talking Stick Resort, Odysea Aquarium, Great Wolf Lodge, and more. The brand continues today as an emerging fast casual restaurant concept featuring a variety of deliciously uncomplicated tacos crafted by hand.
Located at the 101 Freeway and Via de Ventura in central Scottsdale. Rusty Taco was founded in 2010 by visionary and dreamer Rusty Fenton, who lived by the motto, Tacos are the Most Important Meal of the Day®. Rusty Taco is one of the fastest-growing new chains in the country, serving authentic and affordable street-style tacos, including all-day breakfast tacos, and a selection of fresh, made-to-order margaritas – all in a casual setting.
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